Alfa’s reference market consists of all the Insurance and Financial Companies operating in Italy. In particular, over the last decade, the Italian insurance market has experienced an important transformation following many aggregations and acquisitions made by the large Groups.
Recently, there has been a substantial recovery of the entire Damage sector, even in terms of profitability. Moreover, the Italian damage market remains interesting considering the low penetration of insurance products within Italian families and an incidence of insurance costs on the national GDP which is much lower than the European average.

In the Damage sector, aggregations among Companies have generally brought about:

• Important processes of structural reorganization, especially within the commercial and claim management functions.

• A strong acceleration in the placement of insurance products through branch banks belonging to Bank/Insurance groups or simply as a result of distribution agreements.

• A reorganization of the customer portfolio with adjustment of the industrial/company segment (Corporate/Industrial lines) and significant development of the individual segment (Personal lines).

• Growing focus on the service rendered to insured parties with special regard to the time required for settling claims.

• A progressive outsourcing of claim settlement activities to external companies (or companies controlled by the same Insurance groups).

In a scenario as dynamic as this, Alfa has always tried to anticipate the trends of the reference markets by enhancing the expertise of its technical personnel and creating support structures to appropriately meet the new needs of its customers.